Frequently Asked Questions

What is Xen-Tan?
XEN-TAN is a premium sunless self-tan company that specializes in products that give a more natural, olive undertone color. By utilizing the most innovative ingredients and advanced technology in the industry, XEN-TAN products nourish the skin, contain pleasing aromas, and give a beautiful natural self-tan.

Why self-tan?
It is surprising to some that 90% of irregular, sagging, rough and wrinkled skin is not caused by aging. Exposure to the sun's ultraviolet rays is the #1 enemy of skin, not the aging process. Many consider a tan to be protection from the sun, unfortunately, a tan can be considered damaged skin. Sunburn or not, the risk of skin cancers is determined by the life-long accumulation of exposure to the sun. You can help prevent sunburns by staying out of the sun, wearing sunblock, and using sunless tanning products like Xen-Tan.

What is DHA?
DHA (dihydroxyacetone) is the active ingredient used in sunless tanning products. It is a sugar molecule that reacts to the amino acids or proteins on the surface of the skin. The level of DHA controls how dark and natural the color looks. Too much DHA can lead to a "rusty", irregular look and too little DHA results in an ineffective tan that fades too quickly. XEN-TAN uses a high level of DHA that is carefully formulated for a dark, natural tan, but also balanced with moisturizing ingredients to guarantee a smooth, streak-free application.

Which product is right for me?
All Xen-Tan self-tanning products are formulated to work on any skin tone, even the fairest of skins. A sheer application with most products will give a light to medium tan and a heavier application will provide a darker tan. Therefore, you should pick based on the texture of the product and whether or not you want a product with a cosmetic guide color or one without.

What if I am very fair-skinned?
XEN-TAN sunless tanning products are formulated to flatter people with even the fairest skin. Technology has improved greatly in the self-tan market and we can now produce a very realistic color that makes any skin tone look naturally darker. For those shy of a dark cosmetic guide color, try our Mousse Intense. It delivers a beautiful medium to dark tan depending on how many layers you apply, but has a light/sheer cosmetic guide color.

Which product(s) give the darkest tan?
Moroccan Tan Ultra and Transformation Ultra provide an ultra-dark tan. We recommend these products for our more experienced self-tanners.

How long will Xen-Tan take to develop?
XEN-TAN products develop in just 3 hours, but the cosmetic guide color allows you to look tan immediately. After applying your Xen-Tan product, wait 3 hours before washing off the guide color.

Do the products have an expiration date?
All of our self-tan products last a year after purchasing if unopened. After opening, they should be used within six months. If you forget, there is an open jar symbol on the back of the product. This identifies the useful lifetime of our products after it has been opened for the first time.

Where can I purchase Xen-Tan?
XEN-TAN can be purchased on our website or at Amazon, Dillard's, Nordstrom, Neiman Marcus, ULTA, and many other beauty suppliers. To find a store near you, use our store locator

Do you ship outside the US?
No, but customers in Canada can purchase our products at or 1-888-282-6060. We also have distributors outside the U.S. The links to their website can be found at the bottom of our home page on

Do you have a return policy?
All Xen-Tan products have a 30-day money back guarantee. If you are not satisfied with your order, please contact us at for a refund approval. We are only able to refund items purchased through within the 30-day timeline. Shipping charges are non-refundable.

Can I use Xen-Tan on face and body?
All Xen-Tan products are safe for face and body. We do make products that are specifically for the face. These products are gentle and have added treatment ingredients.

Face Tanner - Use daily on face and neck. This product has treatment ingredients, antioxidants and self-tanner all in one. No instant color.

Face Tanner Luxe - This is our Face Tanner formula but with a cosmetic guide color. It has an added tanning ingredient for deeper color. Contains Gingko, Vitamin E and Green Tea.

Fresh Face Tan - This is part of our new Clean Collection line. It is a hydrating, colorless face tanner that is packed with antioxidants including; Broccoli Seed, Ginkgo Biloba, Green Tea, Aloe Vera and Vitamins D & E. It contains our new Optimum Complex-30™ giving you a medium resulting tan.

How do I apply Xen-Tan products?
Directions are on the bottle as well as our website. Application videos are also available for viewing here: We recommend you use our Deluxe Tanning Mitt to help with the application. Place a small amount of product on the mitt and gently glide over skin.

Do I need to exfoliate before tanning?
All Xen-Tan products work on their own, but it does add a day or two to the length of your tan if you exfoliate before. We recommend using Xen-Tan's Body Scrub or Fresh Prep Scrub. They help to refine the surface of your skin for a smooth and even tan.

How do I apply it to my back?
Our Hard to Reach is a back applicator that works with any self-tan lotion, mousse, or mist to make tanning hard to reach areas easier. Place product directly onto back applicator and apply to skin. To prepare Hard to Reach for use, gently open back applicator until you hear it click into place. To replace the pad, remove the paper backing from the new pad and press onto applicator. For best results rinse pad with warm water and leave to dry after each use. Hard to Reach includes five replaceable foam pads that may last up to two years with proper care. Hinge folds for easy storage and travel.

Are Xen-Tan products cruelty-free and paraben-free?
All Xen-tan products are cruelty-free. We do not test on animals. All of our newest formulas are also paraben-free. The only two products that currently contain parabens are Dark Lotion and Perfect Bronze.

I’m allergic to glutens. Are your products gluten-free?
Xen-Tan products do not have gluten however they are processed in laboratories that make all kinds of products so it's possible they could come in contact with gluten. If you have a serious allergy to gluten you would need to check first with your doctor before using any Xen-Tan product. The creator of Xen-Tan is a gluten-intolerant person herself and has eaten a special gluten-free diet for 12 years. She has never had a problem using the products she created. We have yet to hear of people having issues with gluten outside of digestion. However, if you have had special warning from doctors or health professionals regarding cosmetic products with gluten, please let us know.

Can I use the product if I’m pregnant?
We suggest that all pregnant women consult their doctor before using any product - cosmetic or otherwise - during pregnancy. We know of no known issues with sunless tan but your doctor should give the final word on the safety of any product while pregnant.